Day: December 14, 2023
Customer Experience Improvement Case Study
Introduction A leading European insurance company with more than 65 million customers and 10,000 employees found that their customer service agents were getting up to 5,000 calls a day. The average call length was 30 seconds but it took the agent 20-30 seconds per call for access the right system or software application to answer
The Goal Of Marketing And Advertising Is To Create Better Choices, Not To Sell Stuff
Introduction I want to start by saying that I’m not a salesperson. However, I do consider myself to be an expert on marketing, advertising and selling products and services. In fact, when it comes to selling stuff (and making sure people buy what you’re selling), my name is synonymous with success. But before we get
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